NEW DELHI: The week 5 data of BARC-Nielsen, covering media behaviour during the COVID-19 lockdown, recorded a jump of seven per cent in the overall ad...
MUMBAI: Mythological shows became the main source of entertainment among Hindi GECs in COVID week 5, according to BARC- Nielsen data, with 43 per cent of...
MUMBAI: TVU Networks, a technology and market leader in IP and cloud-based live video solutions, is working with Indian broadcasters through its Business Continuity Initiative to...
MUMBAI: In the absence of live sports amid COVID-19, Star Sports, in order to keep cricket enthusiasts engaged, had launched a talk show called Cricket Connected....
MUMBAI: Advertising agencies and brand marketers have been foxed by the continuing lockdown courtesy COVID-19. What should they communicate during the pandemic which is a constant...