New partnership will stream Eros's 11,000-film library free to smart TVs across the globe, backed by RunnTV's ad-tech platform
Linear TV drag offsets subscriber gains and price rises at Paramount plus
Its report states that digital ads, OTTs, gaming & gen AI are shaping the industry’s future
While the addressable market for CTV advertising is low, the impact is high.
ZEE5 has observed a +52% Week on-Week growth in video views
