The new TVC for Colgate Total toothpaste highlights the product's advanced science.
It has been directed by Prasoon Pandey (Corcoise Films) and conceived by Ogilvy India.
The campaign adds a horror-comic twist to highlight interior issues from poor materials.
The event unveils the future of the M&E Industry.
The TVCs are a refreshing take on the everyday lives of new-age Indian families
