EY and Big Bang Social report unveils a promising approach for influencer marketing.
Instagram and YouTube are the most preferred platforms for consuming content.
Vikrant Massey, Siddhant Chaturvedi, Samantha Ruth Prabhu among other stars spotted at the event.
It aims to develop IPs for branded content, fiction, & non-fiction across platforms.
The trailer offers a glimpse into her unique perspective and unfiltered style.