Bikano’s marketing head Dawinder Pal discusses the brand's priorities for the next two quarters
Partners with Chhota Bheem & YouTube sensation Aayu and Pihu, for its nationwide birthday party.
Targets Rs 15 crore sales from new product offerings under sub-brand 'Fatax'.
The mini-series is set to release in three languages across India on 17 July.
Kids contributed 38 per cent of the slot viewership.