BANGALORE: Castrol India today announced the signing of Australian pace bowler Brett Lee as its global brand ambassador for two years. The speedster’s band ‘White Shoe...
MUMBAI: Automobile lubricant maker Castrol India has launched their ICC World Cup advertising campaign featuring master blaster Sachin Tendulkar. The 52 -second television commercial shows Tendulkar...
SINGAPORE: Nokia and Castrol have teamed up with ESPN Star Sports (ESS) on the sports broadcaster’s live coverage of the new English Premier League (EPL) season....
Lodestar Media executive director Shashi Sinha, an avid cricket fan, strongly believes that ‘media is a means to strategy! His viewpoint was justified when his agency...