Cinema chain offers free refills, flavour deals and fizzy freebies to fire up summer footfalls
This marks the second MovieMax multiplex in the city.
The budgeting of a movie is a critical aspect in deciding its profitability, shares Turani.
The loss was 53% less than the Rs 153.13 crore for the second quarter of the previous fiscal.
The video content investment will grow by 15% in 2022 and reach $12 billion.
