All three launches will be promoted across channels like digital, retail and print media.
Bikano’s marketing head Dawinder Pal discusses the brand's priorities for the next two quarters
Bhujia contributes 35 per cent to the company’s namkeen category sales.
FMCG companies launched over 9,700 new products in the April-September quarter in 2020
Targets Rs 15 crore sales from new product offerings under sub-brand 'Fatax'.
