Riteish Deshmukh-hosted reality hit reaches 7.7 million viewers this season
Riteish Deshmukh’s swagger fuels a record-setting launch for the reality franchise
Friendly pricing and a healthy slate of local, international, and sports content brought in subs
BB Marathi is trending not just on social media, but in countless households across India.
Debuts at 2.4 TVR and peaks in week two with a 3.2 TVR average weekend rating.
