BFSI ad trends: TV and radio decline, print sees growth, digital witnesses mixed impressions.
BFSI ad impressions on digital saw 91 per cent rise during Jan-Jun’23 over Jan-Jun’22.
The series of videos urge every individual to take #TheRightStep & make a difference
Newspapers have been struggling to recover from the pandemic’s severe blow.
CEO Arun Fernandes says the only challenge is the lack of face-to-face clients meetings