Highlighting gen z’s distinctive spending power across multiple categories
Investment in local original content strengthens paid subscriber growth
Spends on essentials, in-home entertainment & health remain robust.
At 4.6 hours of consumption per capita per day, India still behind China, US
MUMBAI: Content on demand on trains and at stations is a sizeable market, says a report by the Boston Consulting Group (BCG) and, the Indian Railways...
