The Essel patriarch stakes Rs 3,143 crore, a hit-show revival, a football nation-building plan and a self-appointed role as the nation's charioteer.
MUMBAI: Football has just done for Zee Entertainment what eight years of trying could not. The broadcaster has hit a record network share of 20 per...
The nationwide push aims to bring casual viewers and die-hard fans alike into football's biggest moment as Zee bets on building a lasting football culture in...
The chief business officer of Zee's new sports network talks FIFA, midnight match timings, regional commentaries and why this is not a comeback but a first...
Broadcaster launches sports channels as part of long-term football push
