Mumbai: Marathi language channels have the highest viewership share in the Hindi Speaking Market (HSM) after Hindi language channels. In Maharashtra/Goa, Marathi language channels constitute 34...
Mumbai: Broadcast Audience Research Council (BARC) India has appointed Nakul Chopra as the chief executive officer of the TV audience measurement agency, effective 25 August. Chopra...
Mumbai: The top-ten advertisers list for BARC week 32 (7 August to 13 August) was led by Hindustan Unilever Ltd (HUL) with ad volume of 4445.94...
Mumbai: Sunil Lulla has put in his papers as chief executive officer of Broadcast Audience Research Council (BARC) India, according to multiple media reports. Lulla took...
Mumbai: The Tokyo Olympics 2020 television broadcast was viewed by 69 million viewers and clocked 5.8 billion viewing minutes, according to data provided by Broadcast Audience...