The channel continues to be in a leading position in the urban market as well
No changes were observed in Bangla, Malayam, Kannada and Marathi spaces.
Bigg Boss has also helped Viacom18 get viewership up on Voot.
Hindustan Unilever Ltd and Reckitt Benckiser (India) Ltd continue to remain top two advertisers
No changes were observed in Bhojpuri, Kannada Tamil and Telugu space