'Naagin' returns with latest season on 12 Feb, followed by new show 'Parineetii' on 14 Feb.
Company contributed 39cr to the half-year Group revenues at Rs 141cr
Sunanda has been associated with the media conglomerate since August 2019.
Direct subscription revenues stood at Rs 17 cr as against Rs 13 cr in Q1FY21.
The Balaji Telefilms-produced show will air every Monday-Saturday.
