MUMBAI: Today sports broadcasting is not just about showing an event. It is also about packaging the event and getting the viewers more heavily involved. Action...
MUMBAI: The stage is set and almost ready for the launch of the fourth channel from the Sony stable, Animax, on 5 July. One feature of...
MUMBAI: The US broadcast networks have managed positive responses on the upfront ad sales front. Even Disney’s struggling broadcast network ABC managed to complete its upfront...
MUMBAI: A few days ago, Viacom-owned broadcaster CBS kicked off the fifth season of its reality show The Amazing Race , which airs in India on...
MUMBAI: Sporting rivalry between India and Pakistan is set to go beyond just cricket. AXN’s first major ground event for the year also promises to be...