India's car and two-wheeler brands are pouring money into digital and print while television ad volumes slide, with Maruti Suzuki India ruling the airwaves, the pages...
Print ad space for the auto sector surged by 25 per cent.
The auto sector maintained its 9th position as top advertiser on TV.
Highlights: • Auto Advertising accounted for 11% growth during Jan – Dec 2013 in comparison with Jan – Dec 2012 • Top 5 Product Groups advertised...
