MUMBAI: In May 2014, Advertising Standard Council of India’s (ASCI) Consumer Complaints Council (CCC) upheld complaints against 121 out of 140 advertisements. Health & personal care category...
An advertising person constantly strives to connect market research data to insights to come up with a winning campaign and who better to understand it than...
MUMBAI: In March 2014, Advertising Standards Council of India’s (ASCI) Consumer Complaints Council (CCC) upheld complaints against 68 out of 108 advertisements. Advertisements in personal and...
MUMBAI: The Advertising Standards Council of India (ASCI), the self-regulatory organisation of advertising content and protecting the interest of consumers in India has announced the retirement...
NEW DELHI: Even as it acknowledges the role of self-regulation in curbing misleading advertisements, the government feels there is a role for powerful execution backed by...