MUMBAI: A famous quote in advertising correctly justifies the medium – ‘Creativity without strategy is called art, creative with strategy is called advertising’. It does stand...
MUMBAI: Shares of Eros International gained 4.5 per cent on Monday even as it clarified that it was not privy to any strategic discussion that its...
MUMBAI: eBay India has launched its latest campaign #DontJudgeReboxed through a video release across its social media platforms. The campaign aims to educate consumers about refurbished...
MUMBAI: Healthcare products, followed by education category, led in breaching various norms set by Advertising Standards Council of India (ASCI) on advertisements and getting hauled up...
MUMBAI: American analyst firm Drexel Hamilton has stated that current mobile trends point to Huawei, presently the world’s second largest android smartphone manufacturer, dethroning Samsung to...