Former Balaji Telefilms digital originals head joins as evp to drive streaming strategy
Youth tastes, bold risks and global flavours redefine India’s screens
Ekta Kapoor’s OTT gambit pays off as ‘Kull’ and ‘Power of Paanch’ rack up millions.
After back-to-back hits on JioHotstar, Balaji Digital unleashes its most ambitious original yet