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MUMBAI: A considerate portion of marketers in Asia Pacific (29 per cent)don’t have the right balance and synergies between digital and offline media, while the majority...
MUMBAI: Media conglomerate Zee Entertainment Enterprises Ltd’s (ZEEL) digital arm ZEE5 continues its growth in user base reaching 76.4 million monthly active users (MAU). ZEEL in...
Viacom18 put on quite a show as it offered a peak into what’s in store for its OTT platform Voot at a five-star hotel in Mumbai...
MUMBAI: The latest report by Media Partners Asia (MPA) predicts that by 2023, India will be Asia Pacific’s fourth-largest online video subscription opportunity after China, Australia...
MUMBAI: Lenovo India has announced Bhaskar Choudhuri as its new CMO, promoting him from the role of head of marketing in India. Choudhuri succeeds former chief...
