MUMBAI: Nestlé India has appointed ZenithOptimedia as their media partner for their planning and buying in India. With this, India, will be the 15th country so...
MUMBAI: Sam Balsara’s Madison Communication is sure on a high! After having bagged the media duties of Tata Tea last week, the agency’s media arm –...
MUMBAI: Last Wednesday – 24 March 2004 – GroupM’s Maximize announced it had won the media AoR business of Britannia. Close on the heels of that...
NEW DELHI: Sustaining the account-winning spree in GroupM, Maximize has won the media AoR business of Britannia. The decision will be effective from April onwards. The...
Lintas’ media division comprises three arms – Initiative Media, Interactions and the newest baby Insight. The three media services agencies have diversified roles. Lintas was amongst...