MUMBAI: Lodestar UM (An IPG Mediabrands Company) one of the leading media agencies in India, has brought together India's largest dairy brand, Amul and Cricket South...
Brands interacted with their fans using creative campaigns on social media
Total 151 brands advertised across 64 different categories during IPL 11
HUL had objected to two Amul ads saying they disparage rivals
The brand targeted consumers during games to promote its brand.
