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NEW DELHI: The confluence of marketing and technology has reshaped how sales and promotions are done by marketers. With the infiltration of digital technologies even in...
KOLKATA: In the era of social distancing, most people have sorely missed the experience of watching a movie in theatres with a gang of friends. Now,...
NEW DELHI: Digital advertising will have a 66 per cent share globally by 2024, indicated the recently released global end-of-year forecast by Group M in the...
NEW DELHI: Expressing dissatisfaction with the Rs 25,000 penalty levied on Amazon India by the ministry of consumer affairs, the Confederation of All India Traders (CAIT)...
MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 14 November and 20...
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