Netflix is second only to the much smaller Apple TV+ in its focus on original-branded content.
NGE’s movie slate includes many much-anticipated titles such as “Bawaal”, “Sanki” and “Baaghi 4”
As a part of the campaign, the brand has roped in 25 influencers on Instagram.
India is one of Amazon Prime Video’s fastest growing markets.
To launch over 40 new titles across films & shows in Hindi, Tamil, and Telugu in next two years.
