Goldmines is the second most watched channel in the HSM market.
The channel has garnered AMA of 398 million in the fourth week of 2022.
Methodology for AMA calculation will remain the same as that of impressions.
It’s not just a case of a rose by any other name.
MUMBAI: Two years after launching its television ratings service in the country, Audience Measurement and Analytics (AMA) has announced that aMap, which provides data on overnight...
