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MUMBAI: Global advertising expenditure is set to surge by 7.4 per cent this year to $1.17trn, according to WARC’s latest forecast—the first upward revision in more...
MUMBAI: The global advertising industry is set for a bumpier ride than expected thanks to Donald Trump’s recent trade pronouncements and the retaliatory measures by the...
MUMBAI: Alphabet & Google CEO Sundar Pichai addressed investors and analysts, highlighting a strong performance in Q4, largely attributed to the company’s advancements in artificial intelligence...
MUMBAI: Bullish is the mood at marketing effectiveness specialist Warc. The firm had forecast in August 2024 that global advertising spend is on course to grow...
MUMBAI: Indian ecommerce giant Flipkart -owned by US retail major Walmart – has a new minority shareholder. India’s monopolies and fair trade watchdog, the Competition Commission...
