MUMBAI: Scripps Networks Interactive, owner of the Food Network and the Travel Channel, can rest easy as advertising spending plateaus on television and explodes on the...
MUMBAI: Yahoo! Inc. has been sued over claims that its scanning of e-mail messages for targeted advertising invades users’ privacy in violation of state and federal...
MUMBAI: Newcastle University academics have called for the government to consider restricting alcohol marketing during televised football matches after studying a selection of games and finding...
MUMBAI: Social Wavelength, one of India’s largest social media agencies has now brought in Vijay Sankaran to head the Digital Strategy and Planning department. Vijay comes...
Marketers for brands, consumer products, retail chains, media and entertainment are struggling to redefine and reinvent “advertising” for a new generation of empowered consumers. Media proliferation...