MUMBAI: In December last year, when Publicis Groupe CEO Maurice Levy visited India, he was very clear about India being a strategic market for the company. ...
MUMBAI: Nielsen has released its Global Adview Pulse for the Q3-2014. The report puts out the latest figures on the state of the advertising market across...
BENGALURU: Indian FMCG major Hindustan Unilever Limited spent 13 per cent more in Q3-2014 towards advertising and marketing at Rs.929.46 crore as compared to the Rs.822.16...
MUMBAI: Indian DTH players have been scouting for newer revenue opportunities in order to reduce their dependency on subscription revenues. One of the bigger ones, Tata...
MUMBAI: A leader is said to be the one who takes criticism in his stride and recognition is the last thing on his mind. We wonder...