LOS ANGELES: Netflix has stopped apologising. The company that once dismissed advertising, theatrical releases and live sports with the zeal of a reformed smoker is now...
NATIONAL: Amazon Ads has laid out a sharply tech-led vision for the advertising industry in 2026, arguing that artificial intelligence, streaming TV and creator partnerships will...
MUMBAI: It is no secret that family is one of the strongest factors driving consumer decision making in India. The modern Indian household is no longer...
NEW DELHI: After 60 years of churning out journalists, the Indian Institute of Mass Communication has had a lightbulb moment: why not let people research the...
Masuma Siddique, founder and chief strategist of InkCraft Communications, looks back at 2025 as a reset year for advertising and marketing, one shaped by intention, restraint...