MUMBAI: The long-standing myth, that the broadcast media leads in creating awareness among consumer and is the best bet for advertisers, now no longer stands in...
MUMBAI: Dr Prannoy Roy’s New Delhi Television Ltd. (NDTV) has announced its results for the quarter ended 31 March 2004. The company achieved cash break even...
MUMBAI: Telecast monitoring organisation Perfect Monitoring Services has announced that it will now monitor cable transmission and report ad commercials released in them. The data capturing...
MUMBAI: It’s party time for CNBC-TV18. While last month the channel was celebrating accolades, having walked away with the Best Business Programme of the year award...
Star Plus has always been known for marketing innovations. Recently, it agreed to get involved in a contest – sponsored by Samsung India – during its...