BANGALORE: The Advertising Agencies’ Association of India (AAAI) organised a three day creative and strategy workshop between 23-25 January 2003. Several participants travelled from other cities...
In what should be a major fillip to the way this business is organised, the joint working committee of the Indian Broadcasting Foundation (IBF) and Advertising...
Hours after business channel CNBC India put out a report casting doubts on the reliability of the ratings systems in India, reactions from the industry were...
MUMBAI: The Indian media industry is finally coming of age and trying to adopt structures and procedures in line with international norms. For the first time,...
