MUMBAI: Television advertising in India is entering a new regulatory phase as the long-standing 12-minute advertising cap has been withdrawn following years of regulatory scrutiny and litigation....
Company says anonymous allegations triggered review, while Pramod Arora resigned in May
Draft framework merges TV, radio and IPTV norms, allows voluntary migration to new regime
Industry urges technology-neutral regulations as pay TV shrinks and streaming expands
A sweeping new framework sorts esports from gambling dens and gives an impatient industry something it has long been asking for: a rulebook.
