Movie Channels
&TV presents ‘Gudiya Humari Sabhi Pe Bhari’, a light-hearted drama of an ordinary girl with an extraordinary outlook
MUMBAI: Through its differentiated and disruptive brand point-of-view, &TV has crafted stories and characters that our viewers strongly connect to and enjoy. Keeping this core thought in mind, &TV is all set to present a fresh and homegrown narrative with the strong local flavour, Gudiya Humari Sabhi Pe Bhari, a light-hearted drama alive with simplicity and warmth of its protagonist, Gudiya. Set in the backdrop of Madhya Pradesh, the story will take the viewers through the fascinating journey of Gudiya, intertwining the raw appeal of the region in its dialect, depiction, characters, way of life and overall narrative and introduce a new face – Sarika Bahroliya, a native of Gwalior, who will be essaying the role of Gudiya along with well-known television actor Sarrtaj Gill portraying the role of Muddu. Produced by Essel Visions Productions, the show is slated to go on air on 27th August 2019 at 9:30 pm only on &TV.
Co-written by eminent writers, Ravi Mahashabde and Samta Sagar, Gudiya Humari Sabhi Pe Bhari is a slice of the life story of Gudiya, the youngest daughter of Radhe (portrayed by Ravi Mahashabde) and Sarla (portrayed by Samta Sagar), having her own unique quips and quirks to life and situations. Most often Gudiya lands up in unusual situations but then her upbeat attitude and unique approach snap her out of it. Gudiya embodies a girl who isn’t restricted by her current reality or any societal norms. Giving us a peek into Gudiya’s ‘all’s well’ world, the show sets a light-hearted and humorous tone while depicting her simple yet unbridled approach towards life.
Commenting on bringing in a fresh concept to &TV’s bouquet of shows Vishnu Shankar, Business Head &TV said, “Rarely do we come across a character so authentic, relatable and astounding. Gudiya’s perspective is so unique and different from others that it often confounds people around her. But it is this very unique point of view that will amuse viewers and get them to reconsider their own way of thinking. It has been our constant endeavour to present characters that resonate with our viewers and become a part of their daily lives by giving them a moment of joviality and happiness. And Gudiya does just that. Gudiya Humari Sabhi Pe Bhari’s homegrown and light-hearted narrative will make for wholesome family entertainment, connecting the audience on an emotional level besides bringing a smile to everyone’s face.”
Talking about the unique ‘slice of life’ story with a rustic local flavour of Madhya Pradesh, Shariq Patel, CEO, Essel Vision Productions Ltd said, “The story of Gudiya is that of an ordinary girl with an extraordinary outlook towards life. Gudiya isn’t your regular girl; right from her unusual comebacks to her unpretentious demeanour, she is a bag full of surprises. Bringing the authenticity of the local flavour and rustic cultural elements to the storyline we wanted to keep the narrative very simple yet extremely relatable and engaging. We went all-out to find a face among the commoners anchoring traditional ethos, the raw appeal of the region and way of life. For the role of Gudiya and other characters, we have done extensive casting workshops in the grassroots across MP and UP to get talent who fit the roles perfectly. Our show, Gudiya Humari Sabhi Pe Bhari will be a breath of fresh air between the current clutter of heavy dramas on Indian television and we are confident that our Gudiya will strike the right chords with our viewers through her upbeat attitude and atypical approach to life.”
Talking about her debut, Sarika Bahroliya said, “Bagging the role of Gudiya is a dream come true for me. I never thought that I will be seeing myself on the silver screen one day. I couldn't have asked for a better start to my television journey than with a character like Gudiya who is so simple, yet so unique. This character is extremely special to me not because it is my first on television but because I relate to Gudiya in more ways than one. Gudiya Humari Sabhi Pe Bhari is the story of a cheery young girl who can find her own happy bits in every situation. She isn’t restricted by her current reality or any societal norms. She never hesitates to speak her mind irrespective of how people might perceive it. The way she moulds the harshest situations into lighter moments sets her apart and will win the hearts of the viewers.”
Talking about his character of Muddu, Sarrtaj Gill said “Muddu is a young village simpleton who assists his father in a local grocery shop. Although he appears to be tough from outside, he is soft-hearted and extremely passionate about wrestling, an interest that he couldn’t pursue due to pressing issues at home. All his life, he has dreamt of being married to a girl who resembles Madhuri Dixit, but his dreams come crashing down when he ends up marrying Gudiya, much to his dismay. Unlike other roles I have played on television, Muddu’s character was a refreshing change but came with few challenges. The character of Muddu has a peculiar rawness and a non-glamorous look which enthused me towards the role, and I hope the viewers would love seeing this different version of me.”
Adding further, the actor said, “I urge my fans and viewers to please tune in to Gudiya Humari Sabhi Pe Bhari by subscribing to the Zee bouquet of channels as per the new TRAI mandate. After all, Zee is the No. 1 network for family entertainment, a one-stop-shop with programmes of interest for every member of the family. So, to continue enjoying our show on &TV, please buy the Zee Family Pack – Hindi SD/HD today by choosing the ZEE HSM Bouquet.”
Movie Channels
Ek Deewane Ki Deewaniyat Premieres 14 Feb on Zee
Ek Deewane Ki Deewaniyat world TV premiere 14 Feb at 8pm passion meets politics.
MUMBAI: Cupid’s arrow just got a plot twist and it’s heading straight for your TV screen. This Valentine’s Day, Zee Cinema is turning up the heat with the world television premiere of Ek Deewane Ki Deewaniyat, a raw, rule-breaking romantic drama that proves love doesn’t always come wrapped in roses.
Set to air on Saturday, 14 February at 8pm, the film stars Harshvardhan Rane and Sonam Bajwa, directed by Milap Zaveri. It dives headfirst into obsession, heartbreak, and the kind of unconditional love that leaves scorch marks. Rane plays Vikramaditya, a powerful politician whose all-consuming passion for actress Adaa spirals into chaos when his feelings go unreturned unleashing a storm of emotion, misunderstanding, and life-altering consequences.
The timing couldn’t be sharper. Audiences are clearly craving intense love stories over sugar-coated ones, and this film taps straight into that vein. Harshvardhan Rane already has a loyal fanbase from his cult hit Sanam Teri Kasam, which cemented his status as the go-to guy for heart-wrenching romance especially among younger viewers who keep the film on repeat.
Milap Zaveri captured the film’s beating heart, “This film is about love that doesn’t follow rules. With Valentine’s Day being a time when audiences gravitate towards romantic narratives, the television premiere of Ek Deewane Ki Deewaniyat on Zee Cinema felt like the perfect fit. The continued love for intense romances shows there is a strong emotional appetite for such stories.”
Rane himself called it a story rooted in messy, honest emotion, “Ek Deewane Ki Deewaniyat explores love in its most intense and vulnerable form where emotions are messy and deeply human. It’s a story that doesn’t shy away from passion or pain on Valentine’s Day making it even more special as it reflects the many shades of love people experience.”
Sonam Bajwa added her take, “Ek Deewane Ki Deewaniyat is not a conventional love story, it’s raw, intense and emotional. Valentine’s Day is usually associated with happy romance but this film explores love in its most vulnerable form.”
So if your Valentine’s plans include more than chocolates and clichés, tune in to Zee Cinema at 8pm on 14 February. Because sometimes the most unforgettable love stories aren’t the ones that end neatly, they’re the ones that leave you questioning just how far passion can push before everything changes.
