Kids
Sony YAY! brings an exciting mix of programming line-up, announces a host of new shows and movies
MUMBAI: After a memorable summer packed with entertainment & fun learning, the popular kids’ TV channel, Sony YAY! continues the fun-fare by bringing its young viewers a massive treat for the second half of the year. The channel will offer a fresh dose of new episodes and movies of the already popular home grown content along with additions of newly acquired Indian content. This width of content will bring one of the most diverse and robust content libraries in the category.
The specially curated programming line-up kick-started with the launch of Pyaar Mohabbat, Happy Lucky, which introduced the genre of chase comedy to an already existing fan-base. The channel will also foray into mythological narrative by introducing a new show, Krishna Balram. Strategically culminating the release of the show with the festive fervour in September, Sony YAY! will drive this period with enchanting narratives of friendship between Krishna and his elder brother Balram. Followed by the show, the channel will present more endearing tales of Lord Krishna, depicting his life and journey through movies – Krishna the Birth, Krishna Makhan Chor, Krishna in Vrindavan and Krishna Kansa Vadh.
In October, Sony YAY! brings its most popular feline Jodi – Honey Bunny in a brand new avatar. Honey Bunny fans are in for an exciting treat as the channel gears up to offer a new short format with the toons for which they are planning to rope in a celebrity as well. Not only this, with new episodes and 10 movie premieres across the rest of the year, the Honey Bunny fans are in for a laughter marathon. Channel’s ghost comedy show – Paapometer also has garnered increasing popularity since launch, owing to which the channel has announced the launch of its first Paapometer franchise film – Paap-O-Meter Under Attack. The movie will witness the friendly ghosts in a never- seen-before avatar of heroic escapades to save Bhootlok.
Sony Pictures Networks India, Kids’ Genre, business head Leena Lele Dutta said,“Despite all the challenges this year, we have been successful in building an unprecedented scale of content for our viewers. We have successfully forayed into new genres & redefined the existing ones. At Sony YAY!, we understand that kids need to resort to entertainment that fosters their imagination, now, more than ever. Having made kids laugh with a host of comedy shows, we are brimming with excitement as we bring the second half of the year loaded with diverse offerings.”
Kids
Mukta Arts and Green Gold ink MOU to animate iconic film IPs
Kalicharan, Karz, Hero, Karma, Ram Lakhan to spawn animated shows plus features.
MUMBAI: When classic hindi movie meets animation, the result is a fresh reel of nostalgia with a cartoon twist. Mukta Arts Ltd. and Green Gold Animation have signed a Memorandum of Understanding (MOU) to collaborate on animated shows and feature films drawn from Mukta Arts’ four-decade treasure trove of iconic IPs. The partnership taps Mukta’s SGM Animation Studio launched in 2025 as its dedicated animation and games arm and Green Gold’s proven track record in building scalable, homegrown franchises. Creative teams from both sides have already kicked off discussions, with the first project currently in development.
The slate will draw inspiration from landmark Mukta films including Kalicharan, Karz, Hero, Karma, Ram Lakhan, Khalnayak, Saudagar and Iqbal, plus character-led spin-offs from those universes. The aim is to reimagine these stories for today’s young, global audiences while preserving their emotional core.
Green Gold Animation (home of Chhota Bheem) founder and CEO Rajiv Chilaka said, “This partnership with SGM Studios allows us to apply our experience in building long-lasting animation IPs to a truly iconic film catalogue. Together, we aim to create animated worlds that are rooted in these legendary stories, yet designed to connect with today’s young, global audiences.”
Mukta Arts Ltd. filmmaker and founder Subhash Ghai added, “Mukta Arts has always believed in creating stories with lasting emotional value. Through animation, we are extending our IP into a new medium for the next generation.”
In an industry where timeless tales never go out of fashion, this collaboration promises to bring beloved characters back to life with a modern, animated glow proving that some stories are too good to stay in live-action. Stay tuned for the first animated frame to drop.
