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Sahara Samay NCR is No. 1 in Delhi and NCR Region

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Sahara Samay NCR left Delhi Aaj Tak as Number 2
 

Sahara Samay NCR left Delhi Aaj Tak as Number 2

New Delhi, July 28 2006: Sahara Samay NCR, the 24-Hours Delhi and NCR-centric news channel from the bouquet of Sahara Samay has witnessed No. 1 position followed by Delhi Aaj Tak. According to the latest ratings of TAM media (29th week i.e, July 16th – 22nd, 2006), Sahara Samay NCR has acquired 3.4 % of market share whereas Delhi Aaj Tak’s market share has dropped to 3%. Other channels on the league are Total TV and S1 having 1.6% market share each.

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Being a year old player in the cutthroat world of Hindi news channels, Sahara Samay NCR has gained a reasonable amount of market share in the last few months. According to Shri Satish Dwivedi, Head, Sahara Samay NCR, “We are glad that Sahara Samay NCR has acquired the No1 slot. I feel that those news channels, which bring exclusivity to the programs, become successful. Here in Sahara Samay NCR, we believe in localization of the news that communicates with viewers from various strata of life. The channel has developed a rapport with its audiences by understanding the television audience, which is clearly reflected in our creative programming. “

TAM media is an autonomous body, which decides the ratings for the Television Channels. Rankings are based on the data known as GRP (Gross Rating Point).

 

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For futher Information Contact:
Ms. Gayatri Goswami / Ms. Giti Tyagi
Corporate Communication
Sahara India Pariwar
Mobile: 9313419100 / 9313042361
Office: 0120-2598849, Fax: 0120-2444237

Being a year old player in the cutthroat world of Hindi news channels, Sahara Samay NCR has gained a reasonable amount of market share in the last few months. According to Shri Satish Dwivedi, Head, Sahara Samay NCR, “We are glad that Sahara Samay NCR has acquired the No1 slot. I feel that those news channels, which bring exclusivity to the programs, become successful. Here in Sahara Samay NCR, we believe in localization of the news that communicates with viewers from various strata of life. The channel has developed a rapport with its audiences by understanding the television audience, which is clearly reflected in our creative programming. “

TAM media is an autonomous body, which decides the ratings for the Television Channels. Rankings are based on the data known as GRP (Gross Rating Point).

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For futher Information Contact:
Ms. Gayatri Goswami / Ms. Giti Tyagi
Corporate Communication
Sahara India Pariwar
Mobile: 9313419100 / 9313042361
Office: 0120-2598849, Fax: 0120-2444237

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News Broadcasting

News TV viewership jumps 33 per cent as West Asia war draws audiences

BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup

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NEW DELHI: Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.

According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.

The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.

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The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.

Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.

The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.

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While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.

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