News Broadcasting
POGO & Chhota Bheem make learning fun for Delhi kids
August 21st 2013, Delhi: In today’s world, kids need to be healthy, smart, popular and secure to be successful and thrive! POGO, through a fun and interactive School Contact Program (SCP) called Bheem’s Masti Ki Class, aims to equip school children across the country with skills, tips and tricks to help them do just that!
The Bheem’s Masti ki Class SCP will be conducted with over 5lakh students from approximately 550 schools across 8 cities in India. In this activation, POGO will take an ordinary day of a school-going child and invigorate it with Chhota Bheem’s tips on etiquettes, safety, games and quiz contests. The session is guaranteed to be interactive and engaging, providing an innovative and fun learning experience for the children.
In Delhi, POGO will cover approximately 100 schools and engage around one lakh students between July to September 2013. To add to the excitement, Chhota Bheem made a surprise visit at Ryan International school in Vasant Kunj today and entertained kids with a special performance. Children were thrilled to see their favourite toon star and were eager to learn new tips from Chhota Bheem himself.
Commenting on this initiative, Krishna Desai, Senior Director & Network Head – Kids, South Asia, Turner International India Pvt. Ltd.said, “Year after year, the POGO School Contact Programme has been a successful platform to bridge the gap between kids and their favourite channel and cartoons. The idea behind Bheem’s Masti ki Class SCP is to not only to entertain kids but also teach them how to be proficient, healthy and vigilant like Chhota Bheem.”
In addition, kids across the country can participate in the Bheem’s Masti ki Class contest on POGO and win exciting prizes. Three lucky winners will win an all-expenses paid trip to Singapore & Sentosa along with their parent. And that’s not all! Chhota Bheem and Chutki will personally come to see them off to the airport! To participate and win many more prizes, all kids have to do is tune in to POGO from 3:30pm onwards every Monday to Friday uptil September and answer the simple questions.
POGO’s Bheem’s Masti ki Class SCP will be conducted in Mumbai, Delhi, Bangalore, Hyderabad, Chennai, Ahmedabad, Lucknow, and Ludhiana from July to September 2013.
News Broadcasting
News18 India launches Command Centre war explainer with Arya
New show shifts from debates to decoding global conflicts and impacts
MUMBAI: News18 India has rolled out a new war-focused programme, Command Centre, featuring Gaurav Arya, as it looks to offer viewers a sharper, more grounded take on global conflicts amid rising tensions in West Asia.
Positioned as an “insider war room”, the show moves away from conventional panel debates and instead focuses on explaining military developments, decoding strategy and connecting global events to their everyday impact, from fuel prices to economic shifts.
The format leans heavily on visuals and data. The studio has been designed like a command hub, complete with large LED war maps, real-time graphics and an alert system to track developments as they unfold.
At the centre of it all is Arya, who brings his military background to simplify complex war strategies for viewers. His signature line, “Seedhi baat samjhiye”, anchors the show’s promise of clarity over noise.
News18 India managing editor Jyoti Kamal said, “Command Centre, featuring Major Gaurav Arya is designed to deliver accurate insights and a clear perspective on how evolving conflicts impact everyday life, from household budgets to national security. With expert voices analysing every development in real time, the show goes beyond headlines to decode what’s happening now, what it means, and what could come next.”
Echoing the intent, Gaurav Arya added, “In times of war, confusion is the biggest threat. With News18 India’s Command Centre, we are bringing viewers inside the war room, decoding strategies, tracking every escalation, and explaining, in the simplest terms, what it means for India and for every household. Seedhi baat samjhiye, this is where you understand not just what is happening, but what happens next.”
The weekday show will air in the afternoon slot and will also feature Gaurav Shukla, adding to its editorial depth.
With its mix of analysis, visuals and a clear focus on impact, the show reflects a broader shift in news consumption. Viewers are no longer just watching events unfold, they are looking to understand what those events mean for them.
