News Broadcasting
News State Uttar Pradesh/Uttarakhand marks its 8-years journey in news industry
Mumbai: News State Uttar Pradesh/Uttarakhand, a leader in the regional news channel marks its eight-year journey in the Hindi news genre. With its state of the art of delivering news that is direct, non-opinionated and impactful, the news channel has been the prime choice of the viewers.
A news channel that has unceasingly achieved the top position for five years in a row has been catering to millions of populations covering a total of 88 districts of Uttar Pradesh and Uttarakhand.
From the day of its inception in 2014, News State Uttar Pradesh/Uttarakhand has constantly conceptualised expanding its presence in the regional news channel market. It was five years back that the news channel secured the top position in the regional channel in the news genre and since then the channel has retained its position.
Regional news channel News StateUttar Pradesh/Uttarakhand has not only kept its viewers enthralled through its daily shows but has also received great support from them throughout. “Our viewers and advertisers have been the pillars to our walls in keeping us upright in the news genre. The brand has been at the forefront consistently by delivering incisive and accurate news daily,” said the company spokesperson.
News State Uttar Pradesh/Uttarakhand has always been a stellar news channel broadcasting the unparalleled quality of news. With more than 550 clients and 1300 plus brands trusting the channel from the last eight years, News State Uttar Pradesh/Uttarakhand news channel has been a top-notch performer in its belt. The regional channel conjointly with its advertisers has been curating compelling content that matches the tastes and preferences of a varied palette of viewers.
“Milestones are key moments in the life of a brand. We are happy to have reached the milestone of serving our viewers with daily news through our regional news channel,” stated the president of sales and marketing Abhay Ojha. “We are excited to celebrate the eighth anniversary of our news channel News State Uttar Pradesh/Uttarakhand. In a rapidly evolving marketplace, our channel has been serving its viewers with first-hand and truthful news. We have also been the titleholder of No 1 regional news channel for the past five years. It is a moment to thank all our advertisers and viewers who have always put their trust and faith in our channel.”
News Broadcasting
News18 India launches Command Centre war explainer with Arya
New show shifts from debates to decoding global conflicts and impacts
MUMBAI: News18 India has rolled out a new war-focused programme, Command Centre, featuring Gaurav Arya, as it looks to offer viewers a sharper, more grounded take on global conflicts amid rising tensions in West Asia.
Positioned as an “insider war room”, the show moves away from conventional panel debates and instead focuses on explaining military developments, decoding strategy and connecting global events to their everyday impact, from fuel prices to economic shifts.
The format leans heavily on visuals and data. The studio has been designed like a command hub, complete with large LED war maps, real-time graphics and an alert system to track developments as they unfold.
At the centre of it all is Arya, who brings his military background to simplify complex war strategies for viewers. His signature line, “Seedhi baat samjhiye”, anchors the show’s promise of clarity over noise.
News18 India managing editor Jyoti Kamal said, “Command Centre, featuring Major Gaurav Arya is designed to deliver accurate insights and a clear perspective on how evolving conflicts impact everyday life, from household budgets to national security. With expert voices analysing every development in real time, the show goes beyond headlines to decode what’s happening now, what it means, and what could come next.”
Echoing the intent, Gaurav Arya added, “In times of war, confusion is the biggest threat. With News18 India’s Command Centre, we are bringing viewers inside the war room, decoding strategies, tracking every escalation, and explaining, in the simplest terms, what it means for India and for every household. Seedhi baat samjhiye, this is where you understand not just what is happening, but what happens next.”
The weekday show will air in the afternoon slot and will also feature Gaurav Shukla, adding to its editorial depth.
With its mix of analysis, visuals and a clear focus on impact, the show reflects a broader shift in news consumption. Viewers are no longer just watching events unfold, they are looking to understand what those events mean for them.
