News Broadcasting
iTV Network appoints Uma Prabhu as group editor
MUMBAI: iTV Network that publishes The Sunday Guardian, India’s finest Sunday newspaper has announced the appointment of Uma Prabhu as the Group Editor.
Uma has a wealth of leadership experience of over three decades in the news broadcasting. She has a standout track record, result-oriented approach and has a deep understanding of news ecosystem.
Uma was, until recently, the Group Editor of Zee Media Corporation Limited (ZMCL). She has previously held various senior executive positions with organisations of repute. She has held a range of roles and her responsibilities and portfolios have grown: Correspondent with Stardust, Reporter with The Daily, Senior Reporter with The Times of India, Chief Editor with Popular Prakashan; Editor at Education Times, Group Editor with TOI and as Consultant with Al Sayegh Group of Abu Dhabi.
In her new role at iTV Network, she will focus on writing articles at The Sunday Guardian, creating content for education, skill development, women affairs, events and IPs for iTV Network channels and its digital platforms.
Elaborating on the vision that Uma aims to follow in her new role, she said, “It is a tremendous honour and a privilege to have been entrusted with this new role. iTV Network is one of journalism’s great institutions, with an enormously talented staff.
Speaking on Uma’s new role, Kartikeya Sharma, Founder and Promoter of iTV Network, said, “I’m delighted to welcome Uma into the iTV Network fold. She brings a wealth of experience and a strategic thinking to our publishing. Her flair, intelligence and editorial instincts will be a terrific addition to our brilliant editorial team and bolster our list even further.”
Uma holds a post-graduate degree in Management (from NIMS) and Journalism (from University of Pune). She holds a Bachelor of Science degree from Karnataka University and a diploma in Training and Development from Indian Society of Training and Development, New Delhi.
News Broadcasting
Book Cricket gets a digital century on News18 amid T20 fever
Nostalgic classroom game revamped in English, Hindi plus Telugu on web and app.
MUMBAI: When the T20 World Cup fever hits fever pitch, News18 decides to flip the script straight back to the classroom. The digital news platform has revived the timeless schoolyard favourite Book Cricket as an interactive online game, perfectly timed to ride the cricket wave gripping fans across the globe. The reimagined Book Cricket ditches textbooks for smartphones, blending old-school nostalgia with modern gameplay. Once a sneaky recess pastime played by flicking book pages to score runs, the digital version now offers seamless fun for anyone craving a quick cricket fix between overs.
Available in English, Hindi and Telugu (with more languages planned across News18’s network), the game sits within the platform’s fast-growing gaming portfolio of over 20 titles, all built in-house. It joins event-driven hits like ‘Kursi Catcher’ and ‘Result Rewind’ during the 2025 Bihar Assembly Elections, plus festive specials such as ‘Durga’s Astras’ for Durga Puja and ‘Mouse Modak’ for Ganesh Chaturthi.
News18 Digital CEO Mitul Sangani said, “Gaming is a key pillar of our engagement strategy. At News18, we uniquely combine our newsroom agility with immersive gaming experiences. By blending credible content with interactive formats, we are creating meaningful engagement in an era defined by shrinking attention spans and evolving consumption habits.”
Select titles have expanded beyond News18.com to CNBC-TV18.com and Firstpost.com, reflecting the network’s push to deepen user interaction across platforms. The Book Cricket game is live now at https://www.news18.com/games/book-cricket/.
In a tournament where every boundary counts, News18’s digital Book Cricket proves the simplest games can still deliver the biggest smiles no syllabus required, just pure cricket joy one page-flip at a time.
