News Broadcasting
Get smarter with Discovery Kids new series The Adventures of Tenali Raman
MUMBAI: NEW DELHI: Folktales have always stood the test of time and there are none better than those that teach you life’s lessons woven in a humorous way. Tenali Raman is one such popular character who inspires children through his intellect, creativity and fearlessness. Discovery Kids in India brings a fresh serving of fun with the timeless jester poet, Tenali Raman in The Adventures of Tenali Raman.
The Adventures of Tenali Raman starts on November 3 and will airevery Sunday at 10 AM on Discovery Kids.
Tenali Raman was regarded as one of the most trusted advisors of King Krishna Deva Raya of Vijayanagara. Considered to be one of the eight wise men in the palace, he was the one who would adorn the court of the King, a great patron of arts and sciences. A much loved poet and court clown extraordinaire, Tenali was held in the highest regard by the King because of his exceptional wit and wisdom.
“Rahul Johri, Senior VP and General Manager – South Asia and Head of Revenue, Pan-Regional Ad Sales and Southeast Asia, Discovery Networks Asia-Pacific said, “Discovery Kids continues to present fascinating India programmes ranging from live action to engaging animation formats such as gully cricket and folklore. The timeless fables of the quick-witted Tenali Raman are a perfect fit with Discovery Kids brand values that lets children imbibe life’s lessons subtly in a fun and creative manner.”
The series takes children back into the golden era of Kings and courts, poets, jesters, ministers and messengers of the Kingdom of Vijayanagara. This is the place from where the famous collection of stories of Tenali Ramakrishna has originated who is popularly known as Tenali Raman.
Some captivating fun-filled stories in the series are:
The Astounding Origin of Tenali Raman: Tenali Raman recalls his past on the occasion of a grand feast hosted by the king. He reveals how a Sanyasi led him and his favourite cat Sundari to seek the blessings of Kali. How he tricks the Goddess to kali granting him the boons of wealth and wisdom forms the crux of the first part.
Jeopardy Jester:Rajguru maltreats his servant under the guise of a contract. When the case comes to the court, Tenali Raman agrees to be the servant of the Rajguru. The rest of the story shows how Tenali Raman teaches Rajguru a lesson.
The Silly Foreigners-Three eminent foreigners visit Vijayanagara. Due to a costly lapse the Rajguru loses his post and is made an elephant boy. Adding insult to injury Raman is appointed in place of Rajguru. An angry Rajguru plots with an evil tantric to unseat Raman and how Raman foils the plan forms the rest of the story.
Imported Horse: A horse trader tries to cheat the King into buying his horses with the help of Rajguru. How Tenali Raman intervenes and foils the plans of the evil horse trader forms the storyline.
Tenali Raman and The Thieves: Two expert robbers recruited by Rajguru plan to rob Tenali Raman’s house. Tenali Raman outwits them in a hilarious faceoff.
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI: Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
