GECs
‘DID L’il Masters Season 5’ is all set for buzzy launch
Mumbai: Zee has always been proactive in providing Indian youth with a global platform to showcase their talent. The channel is all set to welcome another season of its immensely popular franchise for the youngest dancing talent in the country, “Dance India Dance (DID).” The fifth season of “DID L’il Masters” is set to premiere on 12 March and will air on Saturdays and Sundays at 9 p.m, only on Zee TV.
The channel has come up with an interesting marketing strategy to ensure that the new season creates mass hysteria of an unforeseen magnitude. Catering to more than one lakh people per day, the channel also used floating OOH in key Mumbai sites like Bandra Worli Sea Link and Juhu Beach for high-impact visibility.
The highlight initiative was the biggest and first-of-its-kind fan-sourced 360-degree dance video mosaic on the streets of Mumbai. The idea provided passionate dancers a once-in-a-lifetime opportunity to express their undying love for dance while being captured by a 360-degree rotating camera.
Each such 360-degree dance video of a DID buff dancing their hearts out made its way into a 30 feet x 11 feet video mosaic. The three-day activity that commenced on 5 March at Bandra’s Carter Road Promenade, witnessed a total of 1500+ entries by 7 March, thus paving way for the channel to make a spectacular entry into the International Book of Records. The gorgeous judge of the show, actor Sonali Bendre too participated in this activity by recording the final video to register a world record of the ‘World’s biggest 360-degree video mosaic’ using maximum, unique 360-degree videos sourced within 72 hours.
Taking the joy of dancing into the by-lanes of India where dreams often do not find avenues, Zee TV collaborated with GiveIndia to host dance workshops for underprivileged kids supported by the giving platform in Varanasi, Ahmedabad, and Nagpur. While the three talented DID L’il Masters skippers- Vaibhav Ghuge, Vartika Jha and Paul Marshal demonstrated simple choreography for the kids to follow, it was the unbridled joy and innocent love for dancing on each of their faces that made the workshops such a huge success! As part of this noble initiative, DID L’il Masters is raising funds to educate and empower underprivileged children.
GECs
Asianet Television Awards 2026 celebrates women power in Malayalam TV
“She is the Colour” theme honours icons as ceremony airs on March 14 and 15 at 7 PM.
MUMBAI: If television lights up living rooms, this year Asianet decided to let women provide the colour. The Asianet Television Awards 2026 turned the spotlight firmly on women empowerment with the theme “She is the Colour”, celebrating the strength, resilience and achievements of women who continue to shape society and the Malayalam entertainment industry.
The ceremony honoured several distinguished personalities whose journeys have left a lasting cultural imprint. Among them was legendary playback singer Vimala Varma, widely recognised as the first Malayalam playback singer. The evening also paid tribute to Padma Shri awardees Devaki Amma and Vimala Menon for their exceptional contributions in their respective fields.
Leading women from the Malayalam film industry were also recognised during the event, including actor Shweta Menon, who currently serves as president of the Association of Malayalam Movie Artists, and National Award winning actor Surabhi Lakshmi.
The awards ceremony brought together a glittering lineup of actors and industry figures, including Jayasurya, Vijay Babu, Asha Sarath, Lena, Esther Anil, Anumol, Akhila Bhargavan, Sarayu Mohan, Prajod Kalabhavan, Gayathri Suresh, Sabumon Abdusamad, Swasika, Tini Tom, Sijoy Varghese, Kailash, Veena Nandakumar, Sabareesh Varma, Ansiba Hassan and Dinesh Prabhakar. Kishan Kumar, executive vice president Malayalam at JioStar, was also present at the event.
Beyond individual recognitions, the awards celebrated excellence across Malayalam television, acknowledging artists and technicians whose work continues to drive the industry forward.
The evening also offered plenty of spectacle, with elaborate dance performances, stunt acts and comedy skits performed by popular television and film personalities, turning the ceremony into a full fledged entertainment showcase.
Viewers will get to watch the celebrations when the Asianet Television Awards 2026 air on Asianet on March 14 and 15, Saturday and Sunday, from 7 pm onwards, bringing the star studded tribute to homes across Kerala and beyond.
