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CASBAA India Forum 2014 Indian Content: Going Global?

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MUMBAI: CASBAA’s annual India Forum will take place on Wednesday, March 5, 2014 at the Shangri-La New Delhi where an international and local roster of high-level speakers will explore the Indian cable and broadcasting markets in the context of the global economy and challenging regulatory regimes.

 

“With over 146 million non-terrestrial TV connections in the country representing a 92 per cent reach of the population and multichannel TV accounting for nearly 90 per cent of TV advertising, India continues to be one of the most important markets in the Asia Pacific,” said Christopher Slaughter, CEO, CASBAA. “But to be truly successful nowadays, it takes more than doing well in your own back yard. This year’s forum will explore what it takes to be factor on the global stage.”

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Bringing their unparalleled knowledge and experience, thought-leaders representing the many facets of the broadcasting industry will participate in a variety of keynotes, panel discussions and conversations to explore the India market. Confirmed guests for 2014, up to now, include Dr. Rahul Khullar (Chairman, TRAI), Terry Bleakley (Regional VP, Asia Pacific Sales, Intelsat), Paul Brown-Kenyon (CEO, MEASAT), Thomas Choi (CEO, Asia Broadcast Satellite), Jawahar Goel (MD, Dish TV), Punit Goenka (MD & CEO, Zee Entertainment), Siddharth Jain (MD, South Asia, Turner International India), Bharat Ranga (Chief Content & Creative Officer, Zee Network), Narayan Rao (Exe. Vice-Chairperson, NDTV; President, NBA), Shailesh Shah (Secretary-General, IBF) and many others.

 

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Themed “Indian Content: Going Global?”, the forum programme will provide a platform to look inwards on issues such as the ongoing digitization of country’s cable networks and the state of the DTH industry as well as global matters including foreign direct investment and the ‘internationalisation’ of Indian content.

 

The CASBAA India Forum 2014 continues the Association’s mandate to inform, represent and connect its membership base with key market influencers in the multichannel TV sphere.

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The CASBAA India Forum 2014 recognizes Supporting Sponsor SES and Sponsors AsiaSat, Eutelsat and MEASAT for their generous participation at this year’s event.

 

For more information about the event, please visit http://www.casbaa.com/events/events-calendar/details/431-casbaa-india-forum-2014.

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DTH

Free Dish serves fresh slots as Prasar Bharati rings in e Auction 97

MPEG 4 slots for 2026–27 open with bids from March 16 and applications due March 9.

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MUMBAI- When the Free Dish menu changes, broadcasters sharpen their forks. Prasar Bharati has formally opened applications for vacant MPEG-4 slots on its DD Free Dish direct to home platform, setting the stage for the 97th e-auction, scheduled to begin on March 16, 2026. The allotment will cover the broadcast period from April 1, 2026, to March 31, 2027, continuing the public broadcaster’s annual auction cycle.

The notice, issued on February 9, 2026, lays out a familiar but finely sliced structure, with channels grouped into genre and language based “buckets”, each carrying its own reserve price and bidding dynamics. The aim is simple: widen content choice on DD Free Dish while keeping the playing field regulated and competitive.

At the premium end of the table, HD channels (Bucket H) will open with a reserve price of Rs 80 lakh, with bid increments of Rs 1 lakh.

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 Regional language channels are split across multiple rounds. Bucket R1, covering South Indian languages, and Bucket R2, which includes Marathi, Gujarati and Bengali, will both start at Rs 5 lakh in round one, moving up to Rs 15 lakh in the second round.

News and current affairs channels under Bucket G1 will begin at Rs 30 lakh, escalating to Rs 50 lakh in the next round, while the General Open round (GO) meant to mop up unfilled slots across categories carries a reserve price of Rs 70 lakh.

Eligibility remains tightly controlled. Participation is limited to satellite television channels licensed by the Ministry of Information and Broadcasting, with international public broadcasters holding valid MIB licences also allowed to bid. Prasar Bharati has also reiterated strict content compliance norms, making genre and language declarations more than just paperwork.

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To qualify as “predominant”, at least 75 percent of non advertising content must align with the declared genre and language. In overall terms, this means such content cannot fall below 60 percent of a channel’s total monthly telecast. Complaints will trigger a review by a designated committee, and persistent violations could result in the channel being taken off the platform.

Applications must be submitted online via the Prasar Bharati portal by 9 March, 2026, at 15:00 hours. Broadcasters will need to pay a non refundable processing fee of Rs 25,000 and a participation fee of Rs 3 lakh, along with submitting mandatory documents such as MIB permissions, channel logos and proof of carriage on other DTH or MSO platforms.

Successful bidders will be required to stick to a strict payment calendar. Delays will attract interest at 14.5 percent per annum, and repeated defaults could lead to forfeiture of the participation fee and removal from DD Free Dish.

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As India’s only free to air DTH platform with massive reach, DD Free Dish continues to be a crucial gateway, especially in regional markets. With e-Auction 97, Prasar Bharati is once again reshuffling the platter and the industry is watching closely to see who gets served next.

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