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Brandniti Bags Coveted International Business Award

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MUMBAI, MAHARASHTRA – 19 August 2013: Brandniti adds another feather to its cap by bagging a medal at the coveted Stevie Awards. As the 10th Annual International Business Awards were announced earlier this week, Brandniti-A Regenti Media Venture was declared Bronze Medal Winners in the Creative Agency Awards Category. The agency had earlier shot to fame for a remarkable growth story, and huge expansion plans in only its 2nd year of operation.

As one of the award winners, the team at Brandniti is extremely confident that it’s moving in the right direction. Exults Haresh Motirale, Founder Director, Brandniti, “I extend hearty congratulations to all the nominees in the Creative Agency Awards Category. The team is extremely delighted having won a medal as the Advertising or Design Agency of The Year 2013! It reinforces our focus of making a distinct impact on Marketing and Branding functions in the coming years. Having been in business for just 1.5 years, this award has immensely boosted the team’s confidence and fuelled us to march ahead with full throttle.” Adds Smita Thorat, Founder & CMD, Brandniti, “Credit goes to the entire team for their consistent efforts towards our success.”

The International Business Awards are the world’s premier business awards program. All individuals and organizations worldwide – public and private, for-profit and non-profit, large and small – are eligible to submit nominations. The 2013 IBAs received entries from more than 50 nations and territories.

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“The 2013 International Business Awards are noteworthy for featuring the best collection of entries we have ever received,” said Michael Gallagher, president and founder of the Stevie Awards. “The judges have been unanimous in their comments about the quality of achievements, and the expertise with which they were portrayed, in the nominations we received this year. We extend our most heartfelt congratulations to all of this year’s Gold, Silver and Bronze Stevie Award Winners.”

Nicknamed the Stevies for the Greek word for “crowned,” the awards will be presented to winners at a gala awards banquet at the W Hotel in Barcelona, Spain on 14 October.
Stevie Award winners were selected by more than 250 executives worldwide who participated in the judging process this year.

Details about The International Business Awards and the lists of Stevie Award winners are available at www.StevieAwards.com/IBA.

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News Broadcasting

News TV viewership jumps 33 per cent as West Asia war draws audiences

BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup

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NEW DELHI: Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.

According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.

The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.

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The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.

Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.

The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.

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While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.

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