GECs
Big Magic to air horror show ‘Cheekh..Ek Khaufnak Sach’
MUMBAI: BIG Magic in providing innovative and appealing content to its viewers. After launching shows in historical, mythological and kids’ fantasy domain, the channel is taking a step forward in its offering to the viewers by adding the horror genre, with an objective to take the value of the brand a notch higher. With an aim to provide high voltage drama every week, the channel is all geared up to entertain its viewers with the upcoming show, ‘Cheekh..Ek Khaufnak Sach’. The show is slated to air from 15th May 2017, every Monday to Friday at 9 PM on BIG Magic.
With the viewers widening their horizon of entertainment in distinctive genres, Big Magic is providing its viewers a renewed experience by adding a new element to its array of unique shows. Produced by Homi Wadia under the banner Tele Buddies, Cheekh… Ek Khaufnak Sach will showcaseunheard and unseen form of fear through objects. The unique horror show will be on the lines of dark shadows and whistling winds holding secrets to the untold stories that have never been shown on television before. Raising the thriller quotient for the viewers, each story will be narrated in two parts leading the spectators through some of the most surreal, supernatural and paranormal experiences.
The show’s promotion will be driven by a 360-degree marketing approach to reach out to the target markets through its various campaigns across TV, radio, on-ground and digital platforms.
Commenting on the launch of the new show, BIG Magic spokesperson said, “We at Big Magic are constantly looking forward at delivering new content in different genres, catering to the viewer’s dynamic needs. We look forward to the launch of our new offering, ‘Cheekh.. Ek Khaufnak Sach’ that will escalate the thrill factor amongst our viewers, whilst continuing to bolster the value we bring to the table, for our stakeholders and consumers.”
Big Magic is available across all DTH platforms such as Tata Sky, Airtel, Videocon, Dish TV, Reliance Digital TV along with all cable operators including Hathway, DD Free Dish, Incable, Digicable, DEN, 7 Star, ABS, Siticable, Star Broadband and GTPL among others.
GECs
Samsung TV Plus launches Kings of Comedy channel
New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.
MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.
The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.
Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”
Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.
Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.
