GECs
Zone Reality acquires a spy show
MUMBAI: Global media firm Zonemedia has signed their first deal with UK independent producer, Wall to Wall Media.
Zonemedia has bought the reality game show Spy acquired for broadcast on its Zone Reality channel in India.
Commissioned by the BBC, the 10 episode one hour series sees a group of ordinary people set the ultimate life-changing challenge – to leave their lives behind, lie to family and friends, relocate to a new city and assume a whole new identity – as they step into the shadows and become spies.
Replicating the real training processes of MI5, MI6 and the CIA, recruits will find themselves under the most intense psychological pressure – but only one recruit will make it; the rest will have to return to their ordinary lives.
Zonemedia senior VP channels Steve Cole says, “This groundbreaking show takes reality television to a whole new level as people are challenged to leave everything behind – Zone Reality is the perfect platform for such an innovative idea and I am confident audiences will find Spy riveting viewing”.
Wall to Wall Media sales executive Nick Pawsey says, “We’re pleased to be in business with Zonemedia on intelligent reality series Spy. This deal now means the show is available in over 100 territories worldwide – a real testament to the universal appeal of the secrets of spying.”
GECs
EPIC Company unifies all brands under single EPIC identity
IN10 Media rebrand aligns TV, digital and films into one ecosystem
MUMBAI: The EPIC Company, formerly known as IN10 Media Network, has announced a sweeping brand consolidation, bringing its television channels, digital platforms and content IPs under a single identity, EPIC.
The move is aimed at simplifying the company’s structure while creating a more connected content ecosystem spanning television, digital and films. By aligning multiple verticals under one umbrella, the company is looking to present a sharper, more cohesive face to both audiences and partners.
As part of the transition, several channels have been rebranded to align with the EPIC identity. EPIC will now operate as EPIC TV, while Nazara becomes EPIC Bharat, Filamchi is now EPIC Bhojpuri, Gubbare transitions to EPIC Kids, and ShowBox is reintroduced as EPIC Music. Ishara will continue under the identity EPIC Parivaar, maintaining its core positioning.
The company has also refreshed EPICON, its streaming platform, to reflect a more unified and modern brand experience. The overhaul is designed to improve content discovery and create a seamless experience across platforms.
This consolidation follows the recent launch of EPIC Studio, a unified production arm that brings together Juggernaut Productions and MovieVerse Studio, as the company expands its footprint across films, OTT and television.
The EPIC Company managing director Aditya Pittie said, “As our scale has grown, it has become important to simplify how we operate and how we present ourselves to the ecosystem. This consolidation gives us a clearer, more future-ready structure to partner, invest, and build at scale, while ensuring that for viewers, the experience is more seamless and intuitive.”
With the rebrand, The EPIC Company is positioning itself as a platform-agnostic content network, focused on scale, simplicity and integrated storytelling. By bringing everything under one banner, it is aiming to make its content universe easier to navigate and harder to ignore.
