iWorld
ZEE5 partners with Videotex international
MUMBAI: ZEE5, India’s fastest growing OTT platformpartners withVideotex International Pvt. Ltd., one of the largest ODM/OEMs of LED TVs in the country. ZEE5 will now be available onSmart TV brands Daiwa, Shinco&VideotexInternationalassociated customers. This collaboration enables ZEE5 to be pre-embedded into each of the brands, allowing consumers to discover 100,000+ hours of content in 12 languages. This will also allow quick and easy access to an enhanced digital entertainment experience anytime, anywhere.
In the past year, ZEE5 has entered into similar alliances with CloudWalker, VEWD, Xiaomi MiTV, Samsung and LG Smart TV.With this alliance, ZEE5 will further penetratethe Smart TV market, thus accelerating its progress towards the target of reaching 100 million viewers.
Manpreet Bumrah, Business Development & Commercial Head, ZEE5 India said,“In the past year and a half, we have had a great run with Smart TV brands and our partnerships have brought in a highly engaged customer base tothe platform.The Indian market has seen a rapid growth of Smart TVs and the viewer is willing to pay a premium to enjoy a high quality and seamless viewing experience. This shift in the consumption pattern augments well for both of us to be a part of this massive growth trajectory. ZEE5 partnering with VideotexInternational as an ODM and Videotex Group brands – Daiwa and Shinco is part of our robust distribution strategy to make ZEE5 accessible across target audiences, and this partnership is a testament to that effort.”
Speaking on the association, Mr. Arjun Bajaj, Director at Videotex International Pvt. Ltd. says, “We are glad to announce the partnership with ZEE5, which offers a wide range of high-quality content. This fruitful association of Videotex Group with ZEE5 is aimed at catering to the growing large format entertainment demand. OTT Platforms are a huge range and we believe it enhances the customer experience and our tie-up with ZEE5 shall leverage the same. ZEE5offers a range of content which will add greater value and enhance the ultimate user experience promised to Videotex customers”.
e-commerce
Samsung Galaxy S26 series now available for instant delivery on Instamart
AI powered flagship phones start at Rs 87,999 with launch offers up to Rs 9,000.
MUMBAI: In the age of quick commerce, even flagship smartphones are learning to arrive at your doorstep at lightning speed. Instamart has partnered with Samsung to make the newly launched Galaxy S26 series available for instant purchase on the quick commerce platform, expanding the category beyond groceries and daily essentials into premium consumer electronics.
The Galaxy S26 lineup, which includes the S26 Ultra, S26+ and S26, is now available across several major Indian cities including Bangalore, Mumbai, Delhi, Hyderabad, Chennai, Kolkata, Ahmedabad and Pune, among others.
The flagship series introduces several new features, led by what Samsung describes as the world’s first built in Privacy Display on a smartphone, available exclusively on the Galaxy S26 Ultra. The display is designed to enhance privacy while unlocking a new class of screen experiences.
The devices also integrate agentic artificial intelligence designed to quietly manage routine tasks in the background, allowing users to focus on more meaningful interactions with their device.
Positioned as a major step forward in AI powered smartphones, the Galaxy S26 Ultra also introduces enhancements in areas such as nightography photography and Photo Assist tools, aimed at improving low light imaging and AI driven creative editing.
Through the partnership, Instamart is extending its quick commerce proposition to high value electronics, allowing customers to order the Galaxy S26 series and receive it almost instantly once sales go live.
The Galaxy S26 series will be available starting at Rs 87,999. As part of the launch offers on Instamart, customers can avail an instant discount of up to Rs 9,000 using an HDFC Bank credit card. Buyers can also opt for No Cost EMI options for up to 9 months.
The move reflects the growing overlap between quick commerce and consumer electronics, as platforms race to deliver not just groceries but also premium technology products with the same promise of speed and convenience.
