GECs
Zee joins 8-8:30 slot revamp effort
MUMBAI: After the revamp of the 8 – 8:30 slot on the other two major Hindi entertainment channels — Star Plus and Sony — Zee unveils its latest offering Tumhari Disha in the same slot beginning 22 August from Sundays through Wednesdays.
Tumhari Disha, essentially a family- social drama, tells the story of a young girl who battles her emotions on learning a cruel but strange truth about her life. Disha, the protagonist, lets go of her love on learning that her two pillars of strength, her parents, are not her biological parents and that she is the daughter of a servant.
Situations arise where she has to prove her loyalty, even at the cost of her dreams, to the people who have given her a good life. Tumhari Disha introduces Chhavi Mittal as Disha, along with established stars like Kanwaljeet Singh, Zarina Wahab, Karishma Randhawa and Nitin Raaj.
Film Farm is the production house and Tumhari Disha is their second television production, the first being Dil Na Jaane Kyon, the first series of Chausath Panne. Producer Rupali Guha’s inspiration was Bimal Roy’s Nutan and Sunil Dutt starrer Sujatha. Speaking exclusively to indiantelevision.com, Guha says, “I have stuck to the commercial formula, but within that I have tried to keep an element of realism. Also, the storyline of the show is very strong and the cast aids to flesh out the whole concept.”
Pitted against the Spanish novellas, it will be interesting to see the response this show receives. Targeting a different TG and Tumhari Disha being a different genre altogether as well, it not be competing with an established show. This definitely makes the odds against this programme a lot less.
Directed by Hemant Prabhu, this definitely seems like a property that one cannot cast a blind eye to. Also, Sundays through Wednesdays being an interesting proposition of days considering the viewer has one day with this show exclusive as compared to Hum Do Hain Na and Dekho Magar Pyaar Se which air Mondays through Thursdays, increasing the possibility of stickiness for the current underdog Tumhari Disha.
Synopsis of the show:
Fair and pragmatic Upen and Ranjana Upadhyay have raised their two daughters, Disha and Rano, with equal attention and no discrimination. This creates a strong undisputed bond between the two sisters and the parents. But one fine day, a dark secret from the past threatens to create a rift between the two sisters. When Ranjana realises that Rano is in love with Inder, but Inder is keener to marry Disha, Ranjana lets the cat out of the bag. She discloses the fact to Disha that she is not their biological child but the daughter of their servant. Disha, on realising that Rano loves Inder, makes the biggest sacrifice of her life by marrying Sehgal -a much older divorcee suitor. She thus proves her loyalty to her foster family.
GECs
Sahara One reports financial results, notes director exit and business realignment
Muted revenues, steady expenses and strategic adjustments shape company’s current phase
MUMBAI: In a tale where the sands seem to be slipping faster than they can be gathered, Sahara One Media and Entertainment Limited has reported another quarter of wafer-thin income and widening losses, even as a boardroom exit adds to the unease.
The company informed the Bombay Stock Exchange that its board, in a meeting held on April 4, approved its unaudited financial results for the quarter ended September 30, 2025. The numbers paint a stark picture. Total income for the quarter stood at just Rs 0.13 lakh, unchanged sequentially and sharply down from Rs 0.26 lakh a year earlier.
Losses, meanwhile, deepened. The company posted a net loss of Rs 24.16 lakh for the quarter, compared to Rs 18.81 lakh in the June quarter and Rs 39.69 lakh in the same period last year. For the six months ended September 2025, the cumulative loss stood at Rs 39.69 lakh, while the full-year loss for FY25 was reported at Rs 60.72 lakh.
Expenses continued to outweigh income by a wide margin. Total expenses for the quarter came in at Rs 24.30 lakh, led by employee benefit costs of Rs 6.51 lakh and other expenses of Rs 17.78 lakh. Earnings per share remained in the red at Rs (0.11) for the quarter.
The balance sheet reflects a company with significant assets on paper but limited operational momentum. Total assets stood at Rs 23,065.57 lakh as of September 30, 2025, broadly unchanged from March 2025. Equity share capital remained steady at Rs 2,152.50 lakh, while total equity was reported at Rs 18,004.85 lakh.
Cash and cash equivalents saw a modest uptick to Rs 6.75 lakh from Rs 4.68 lakh earlier, supported by a positive operating cash flow of Rs 180.01 lakh for the period.
Yet, beneath these numbers lies a more complex narrative. The company’s auditors flagged their inability to obtain sufficient evidence to form a conclusion on the financial statements, citing lack of access to records. They also raised concerns over the company’s ability to continue as a going concern, pointing to insufficient funds, delayed recoveries, and stalled content investments.
Adding to the governance overhang, the company disclosed that Rana Zia has resigned as whole-time director, effective October 16, 2025, citing other professional commitments. The resignation, noted and accepted by the board, also brings an end to her role across company committees.
Regulatory pressures continue to loom large. The Securities and Exchange Board of India has already initiated penal actions for non-compliance with listing norms, with trading in the company’s shares remaining suspended. There is also a risk of promoter demat accounts being frozen.
Legacy legal issues remain unresolved. A substantial deposit of Rs 694,027.88 thousand linked to the long-running OFCD dispute involving Sahara group entities is still under the purview of the Supreme Court of India. Restrictions on asset disposal continue to weigh on the company’s financial flexibility.
Operationally, challenges persist across multiple fronts. Advances worth Rs 1,92,916 thousand given for film content remain stuck, with delays in project completion and uncertain recoverability. The company’s YouTube channel, despite being operational, has generated no revenue for over three years due to compliance lapses. In a further twist, management has indicated that revenues may have been fraudulently diverted through unauthorised changes to its AdSense account, with a police complaint in the works.
There are also missed revenue opportunities. Television content rights continue to be used by a related party despite the expiry of the licence agreement, with fresh negotiations still underway.
For now, Sahara One Media and Entertainment Limited appears caught between legacy disputes and present-day operational hurdles. As losses linger and governance questions mount, the road to recovery looks less like a sprint and more like a slow trudge through shifting sands.
