GECs
Zee Anmol Cinema 2 launches on DD Free Dish
Mumbai: it is right that this is all one needs to unwind and escape from the pressure of daily life. With a tremendous increase in demand for differentiated content on DD Free Dish comes a new Hindi movie channel Zee Anmol Cinema 2. This latest addition to Zee’s extensive lineup, the channel will be available on DD Free dish channel No. 73 from 26 April.
Zee Anmol Cinema 2 is designed to captivate the youth demographic aged 15-30. Recognising the evolving tastes and preferences of young viewers, the channel offers a dynamic mix of South dubbed and Hindi content, promising to keep audiences engaged with a blend of entertainment from both industries.
Playing on the fact that there is no other Hindi movie channel catering to the needs of young rural viewers, Zee Anmol Cinema 2 aims to fill this gap by establishing a personal connection with audiences and owning the distinct space of “Naye Bharat Ka Naya Saathi”.
Zee Hindi Movies Cluster business head Ruchir Tiwari said, “Zee Anmol Cinema 2 is a testament to our unwavering commitment to delivering entertainment experiences, catering specifically to the diverse preferences of millions of our Indian audiences. This channel is built keeping the youth consumers’ lens & sensibilities in mind. Through everything we do, the goal is to ensure the audiences never miss out on their daily dose of entertainment.”
With an extensive collection of over 300 titles, the channel aims to enhance the television viewing experience for millions of DD Free dish subscribers nationwide.
Tune into Zee Anmol Cinema 2 from April 26th and immerse yourself into a world of entertainment from the comfort of your homes!
GECs
EPIC Company unifies all brands under single EPIC identity
IN10 Media rebrand aligns TV, digital and films into one ecosystem
MUMBAI: The EPIC Company, formerly known as IN10 Media Network, has announced a sweeping brand consolidation, bringing its television channels, digital platforms and content IPs under a single identity, EPIC.
The move is aimed at simplifying the company’s structure while creating a more connected content ecosystem spanning television, digital and films. By aligning multiple verticals under one umbrella, the company is looking to present a sharper, more cohesive face to both audiences and partners.
As part of the transition, several channels have been rebranded to align with the EPIC identity. EPIC will now operate as EPIC TV, while Nazara becomes EPIC Bharat, Filamchi is now EPIC Bhojpuri, Gubbare transitions to EPIC Kids, and ShowBox is reintroduced as EPIC Music. Ishara will continue under the identity EPIC Parivaar, maintaining its core positioning.
The company has also refreshed EPICON, its streaming platform, to reflect a more unified and modern brand experience. The overhaul is designed to improve content discovery and create a seamless experience across platforms.
This consolidation follows the recent launch of EPIC Studio, a unified production arm that brings together Juggernaut Productions and MovieVerse Studio, as the company expands its footprint across films, OTT and television.
The EPIC Company managing director Aditya Pittie said, “As our scale has grown, it has become important to simplify how we operate and how we present ourselves to the ecosystem. This consolidation gives us a clearer, more future-ready structure to partner, invest, and build at scale, while ensuring that for viewers, the experience is more seamless and intuitive.”
With the rebrand, The EPIC Company is positioning itself as a platform-agnostic content network, focused on scale, simplicity and integrated storytelling. By bringing everything under one banner, it is aiming to make its content universe easier to navigate and harder to ignore.
