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Yahoo!’s Fifa World Cup site got six million visits last month

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MUMBAI: The football Fifa fever is growing in leaps and bounds globally! comScore has announced the results of an analysis of the worldwide online audience for the official World Cup soccer tournament Web site hosted by Yahoo! at fifaworldcup.yahoo.com. Yahoo! is a Fifa partner.

Last month, comScore Networks, which deals with digital media measurement, recorded 5.7 million unique visitors to the site, up 35 per cent from 4.2 million in March. The tournament is set to start from 9 June in Germany.

comScore says that the figures demonstrate the worldwide popularity of the World Cup and the potential of the Internet as a powerful marketing channel to reach this global audience.

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Europe contributed the greatest proportion of visitors with 51 per cent, or almost 3 million people visiting the site from European countries. The next highest region was Asia Pacific, contributing 17 per cent of the total visitors (nearly one million people) and reflecting the strength of the sport in the area.

Traffic from Latin America represented 12 per cent of the total, with the popularity of the sport offsetting the lower internet penetration in many of the region’s countries. Only 10 per cent of the visitors came from North America, highlighting the still limited popularity of professional soccer in the US.

The global interest in the World Cup, along with the complex marketing opportunities associated with the tournament, were emphasised by the visitation to the local language World Cup sites created by Yahoo!. In addition to the English language site, the German, Spanish, Japanese, French, Portuguese and Italian language versions all received significant traffic during April.

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News Broadcasting

CNN-News18 to host Fury in the Gulf conclave on West Asia crisis

Three-hour summit to unpack geopolitical fallout and impact on India

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MUMBAI: CNN-News18 is set to host a special three-hour broadcast, Fury in the Gulf – War Conclave, on April 7, aiming to decode the escalating West Asia crisis and its far-reaching implications for India.

Scheduled from 4:00 PM to 7:00 PM, the conclave comes at a time when tensions between Iran and the United States are reshaping global geopolitics and triggering economic uncertainty. With India’s deep energy ties, trade links and large diaspora in the Gulf, the developments carry significant domestic relevance.

Built around the theme ‘Conflict, Consequences, and The Future,’ the programme will feature six curated sessions combining one-on-one interviews and panel discussions. The focus is to cut through the clutter and offer viewers a clearer understanding of the fast-evolving situation.

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Key sessions include ‘Diplomacy in Times of War’ featuring Shashi Tharoor, and ‘World After the Iran Conflict’ with voices such as Ram Madhav, Reuven Azar, representatives from the European Union and the Iranian Deputy Envoy. Another session titled ‘Another Dunkirk?’ will bring together K. J. S. Dhillon and Jitin Prasada among others.

CNN-News18 editorial affairs director Rahul Shivshankar said, “In times of war, clarity becomes the most powerful tool. Fury in the Gulf – War Conclave brings together credible voices to address the questions and confusion that arise amid an overwhelming influx of information.”

He added that the initiative is aimed at delivering “facts, perspective, and insight” at a time when misinformation can easily cloud public understanding.

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Echoing the sentiment, CNN-News18 CEO– English and business news Smriti Mehra said the conflict marks a defining global moment, with consequences that extend well beyond the region. She noted that the conclave seeks to present the crisis with “depth, nuance and responsibility” so audiences can better grasp its real-world impact.

As geopolitical tensions continue to dominate headlines, the conclave positions itself as an attempt to bring order to the noise, offering viewers a structured, insight-led look at a complex and rapidly shifting global situation.

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