News Broadcasting
World Sport Nimbus issues clarification on ICC rights
In response to the report ” News Corp takes financial charge of global rights for ICC cricket ” World Sport Nimbus (WSN) has issued the following rejoinder:
“World Sport Nimbus (WSN) continues to and will continue till 2007 to fulfil the responsibilities and functions by virtue of its agreement with GCC (Global Cricket Corporation) in relation to ICC cricket, which include exclusive management of sponsorship sales worldwide, event management, television licensing in specified territories, radio licensing in specified territories, and television production of specified events.
“World Sport Group (plc) and World Sport Nimbus Pte Ltd will not comment on any speculation regarding business restructuring except that neither of these two companies have been or are proposed to be acquired by GCC or Newscorp.
“Further, WSN has already achieved or exceeded its targets with regard to all broadcast licenses for television and radio in all its specified territories, and remains on course for its sponsorship targets. Contrary to a speculative report which suggests that four sponsors have been firmed up for the World Cup, WSN confirms that eight sponsors have already been firmed up for the World Cup and with eight months to go for the World Cup, ongoing negotiations to sign on four more are comfortably progressing.
“The eight sponsors are Pepsi, I.G., Standard Bank, South African Breweries, MTN, Hero Honda, South African Airways and Toyota (SA).”
News Broadcasting
Network18 channels lead YouTube news viewership in March 2026
CNN-News18, News18 India and CNBC channels top categories with record views
MUMBAI: When the world hit refresh on breaking news, Network18’s channels were already streaming ahead. As geopolitical tensions and war-driven headlines fuelled a surge in global news consumption, the network’s digital playbook delivered big clocking record Youtube viewership across English, Hindi and business news categories in March 2026.
At the forefront was CNN-News18, which emerged as the clear leader in the English news segment with 130 million live and video-on-demand views. The channel edged past competitors such as Times of India (126.5 million), Times Now (101.1 million), India Today (88.2 million) and NDTV (77.5 million), according to Databeings data for March.
In the Hindi news arena, News18 India delivered a commanding performance, racking up a staggering 3,297 million views on YouTube. The channel comfortably outpaced NDTV India, which recorded 3,119 million views, underlining its deep reach and consistent engagement with mass audiences, as per Playboard data.
The network’s dominance wasn’t confined to general news. In the Hindi business segment, CNBC Awaaz topped the charts with 92 million views, narrowly ahead of Zee Business (90 million) and well ahead of ET Now Swadesh (57 million). Meanwhile, its English counterpart CNBC-TV18 posted a strong 58 million views, reinforcing the network’s cross-category strength.
The spike in viewership reflects a broader shift in audience behaviour, with viewers increasingly turning to digital platforms particularly Youtube for real-time updates and in-depth coverage during high-intensity news cycles. For Network18, the numbers signal more than just scale; they underline the effectiveness of a multi-platform strategy that blends speed, credibility and continuous coverage.
In a month where the news never paused, it seems viewers chose to stay tuned where the stream never stopped.
